AHDB’s dynamic TV advert has sparked heightened levels of confidence in British food production, as UK consumers are reassured to continue to enjoy meat and dairy as part of a healthy, balanced diet. Mollie Leach reports.
Farmers have until noon on March 31 to sign up to have their say in AHDB’s Shape Your Future campaign
Well-established family butchery and farm business owner Philip Warren and son, Ian, are passionate about strengthening and growing a marketing route for native breeds. And as they told Rebecca Jordan, linking up with local f
As ‘Global Britain’ sets its sights on Brazil as a potential trade partner, Alex Black spoke to a Brazilian official about what the two countries can offer each other.
The Hallos family has undertaken a review of its upland livestock unit in West Yorkshire and has come up with a number of solutions, which they hope will secure an income as the industry experiences a transition period. Wendy Short reports.
Using the correct terminology and tailoring products to the right consumers will help push red meat sales more effectively.
Tight numbers and strong prices for finished cattle has supported the store trade
UK Government talks on an Expanded Trade Partnership (ETP) with Brazil have been put on ice after Ministers refused to discuss beef.
Charolais bulls sold to 24,000gns with 101 bulls averaging 8,449, up 1,328 on 2021, setting the record for all breed averages at Stirling.